Training for profit

Would you pay R5 000 for a lollipop? It is rather disturbing how many businesses we come across that don’t seem to mind doing so – metaphorically speaking, of course. Some businesses have no problem keeping a product or department afloat, a client on the books and honour an expense every single month that does not in return exceed the value invested in it. Doing this does not make business sense. If you are feeling this way about your training, then you are doing it wrong.

Training should make business sense. You should be getting more value out of that investment than the monetary value paid for it. On multiple occasions a client has boasted quite proudly that they spend 6% of their wages and salary budget on training every year, but have no clear answer to offer when we want to know what return they have enjoyed on that investment. If you do not know the answer to this question you are in fact just boasting about throwing money down the drain. Your eye should be on this measure for all expenditure in your business whether economic conditions are challenging or favourable.

So how do you ensure that whatever you spent on training contributes to your bottom line instead of detracting from it?

Click here for some great tips to make the most of your training budget.

By Su-Mari du Bruyn

Co-founder: Adapt To Change


  1. I don’t know if it’s just me or if perhaps everybody else experiencing issues with your blog.

    It appears as if some of the text within your posts are running off the screen.

    Can somebody else please comment and let me
    know if this is happening to them as well? This may be a problem with my browser because I’ve had this happen before. Appreciate it

  2. Hello and good new year! I would like to write something for your magazine, if you want a theme from another country. I am from Greece and I found you by luck on Friday’s night, before Saturday.

Speak Your Mind